Stuff happens. Sometimes it’s major, potentially disastrous stuff that can potentially take an organization down or at least seriously damage its reputation. Sometimes it’s less threatening than it is embarrassing. But when “stuff happens” it requires a response, transparency, and a fix. Social media can be a tremendous salve to the wound by helping to [...]
Stone Brewing, “MustardGate 2010,” and Social Media Crisis Management
“Local Bounty” – My New San Diego Magazine Column
Serendipity is a wonderful thing. Just as the door to SDNN closed for me and many others, new San Diego Magazine senior editor Erin Chambers Smith opened her door. She invited me to write a new column for the magazine and its website called Local Bounty. I’ll be doing weekly posts and a monthly magazine [...]
Wake Up and Log In: Your First Daily Online Activity is Significant
My first waking tasks take me from bed to the computer to check e-mail, Facebook, and Twitter. Oh, sure, and the news. It turns out my actions — and yours are telling. eMarketer Daily reports that a study from e-mail marketing service ExactTarget finds that Internet users who check Facebook first thing in the morning [...]
Fish! All You Can Digest About Sustainable Seafood
This week has been hugely anticipated — by the members of Cooks Confab, by the participants in the events they’re putting on this week, and by those of us interested in sustainable seafood.
Last night was the highly successful Fish! Facts. Held at Fibonacci’s Campus Point Bistro by Waters near UCSD, the sold-out event allowed guests [...]