Closing the Communication Gap

Posted August 24th, 2009 by Caron. Comment (0).

There’s nothing mind-blowingly brilliant about this, but if you are investing the time and funds to launch and maintain a social media communications platform, I hope you’re not forgetting one crucial element.
Asking your customers (and if you’re a home builder, your potential buyers and brokers) for their social networking contact information.
All of the contact forms [...]

Filed under: Home Builders, Social Media. Tagged as: , , , .

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Memorable Meals

Posted August 11th, 2009 by Caron. Comment (0).

I was on KPBS radio’s These Days this morning with writer Maureen Clancy. Our topic was memorable meals and we really hit a nerve with the audience. It made us realize how much food–from cherished dishes made by parents and grandparents to street food, to a simple breakfast or extravagant five-course meal–can stay with you [...]

Filed under: Food, Radio. Tagged as: , , , .

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The Follower Conundrum for Twitter Newbies

Posted August 4th, 2009 by Caron. Comments (4).

A San Diego journalist, an acquaintance of many years, sent me a note last week explaining that she was newly minted on Twitter as a way to promote the stories she and colleagues were writing for a new online publication. Her dilemma? How to find followers to spread the word. She wanted my advice on [...]

Filed under: Social Media. Tagged as: , , , , , , , .

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